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The Mexican Museum Announces Special One-day Sale on Dec. 10 at Museum Store’s Annual Holiday Mercado

Museum guests can enjoy discounted prices on unique holiday gifts from Mexico and Central America

San Francisco, CA — The Mexican Museum kicks-off its Annual Holiday Mercado at La Tienda (the museum’s store) on Saturday, Dec. 10, 2016 from noon to 4 p.m. The popular one-day event will offer a 10% holiday discount to all guests and a 30% discount to museum members. Free gift wrapping will also be available. Additionally, there will be traditional Mexican food for all guests to enjoy, along with fun art activities for children as parents do some holiday shopping. The Mexican Museum is located at Fort Mason Center, Building D, Marina Boulevard and Buchanan Street, in San Francisco. Admission is FREE.

holiday-mercado-photosIn accordance with the significant Mexican holiday of Día de la Virgen de Guadalupe (The Day of the Virgin of Guadalupe), the theme of this year’s Holiday Mercado will be La Virgen. This holiday is a popular Catholic feast that celebrates the belief that a man, Juan Diego, encountered the Virgin of Guadalupe, Mexico’s patron saint, in Mexico City in December 1531.

La Tienda of The Mexican Museum will feature items from Mexico and Central America, as well as from local artisans and vendors, including Casa Q, Latina Designs, Mexico By Hand, and folk-art collector, Barry Vilkin. Ranging from simply beautiful to outright extravagant, these items make perfect gifts for friends and family.

Every purchase from La Tienda helps support the museum’s numerous programs, including Free Family Sundays, exhibitions, special events, lectures, and public programming throughout the San Francisco Bay Area.

Following the Dec. 10th kick-off event, the Holiday Mercado will offer items at full price through Dec. 23rd. For more information, please contact Vanessa Moreno at (415) 202-9700, ext. 224 or vmoreno@mexicanmusem.org.

About The Mexican Museum: Founded by the well-known San Francisco artist Peter Rodriguez in 1975 in the heart of the Mission District, The Mexican Museum is located at the Fort Mason Center. It is the realization of his vision to present the aesthetic expression of the Mexican and Mexican American people. Today, the museum’s vision has expanded to include the full scope of the Mexican, Chicano, and Latino experience – including the arts, history, and heritage of their respective cultures.

holiday-mercado2In 2012, The Mexican Museum became an Affiliate of the Smithsonian Institution, the world’s largest museum and research complex. The Museum joins over 200 organizations in 45 states, Puerto Rico and Panama that are in association with the Smithsonian. The Mexican Museum currently has a permanent collection of more than 16,500 objects reflecting Pre-Hispanic, Colonial, Popular, Modern and Contemporary Mexican, Chicano and Latin American art.

The Mexican Museum, open Thursday – Sunday from noon to 4 p.m., is located at the Fort Mason Center, Building D, Marina Boulevard and Buchanan Street, in San Francisco. Admission is FREE. The Museum offers a wide variety of programs, including Family Sundays, exhibitions, special events, lectures, and public programming throughout the San Francisco Bay Area. For more information, please visit: http://www.mexicanmuseum.org  or call (415) 202-9700.

The Mexican Museum has begun construction of its permanent home in the heart of the Yerba Buena Gardens Art District, which is expected to open in 2019.  People are encouraged to support The Mexican Museum by becoming new members, or by joining the Builders’ Society online or by mailing a check to: The Mexican Museum, Fort Mason Center, 2 Marina Boulevard, Building D, San Francisco, CA 94123. For more information on the Builders’ Society, please contact Edgar De Sola at (415) 202-9700 ext. 225.

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